In an effort to improve patient outcomes, address market needs, and comply with evolving regulations and payment models, the healthcare market is changing at a dramatic pace. Speed to market and reduced capital outlay for rapid market entry (both inpatient and outpatient) is critical. Join Mark Dixon as he takes a deep dive into the trends that are changing the industry and how suppliers should adjust their commercial models to adapt to these changes. You’ll improve your understanding of the impact consumerism and consolidation are having on the Architecture, Capital Equipment, and Engineering sectors of healthcare and how these changes will impact you and your organization.
Learning Objectives:
1. Identify the trends forcing change in the healthcare industry.
2. Understand how to bring more value to customers that are fundamentally transforming.
3. Outline specific strategies to reorganize your team's priorities and account plans to meet the changing needs of your customers and their projects.
4. Describe ways rapid market entry can lower costss and improve patient outcomes.