Disruption is causing unprecedented change in healthcare. To remain relevant to IDN customers, suppliers must understand these disruptors and adapt their commercial models accordingly. This session will outline methods to identify nontraditional sales opportunities and bring meaningful value to IDN customers that are undergoing fundamental change. Attendees will receive a template that includes strategies for addressing the Top Five disruptors. 

Learning Objectives:     

1. Evaluate the impact of new marketplace disruptions.
2. Develop an understanding of the challenges facing suppliers in the healthcare supply chain.
3. Identify opportunities to provide value to healthcare providers.